Video Advertising: Is It Right For You?

By Ernest O’Dell – Guerrilla Internet Marketing

Saturday, May 8, 2010

You may have been intimidated in the past with the prospect of video advertising. While it is not totally daunting, it can be cheaper than you think. It is no longer necessary to buy thousands of dollars worth of equipment when you can do it “on the cheap” for a couple hundred bucks.

But, you may still say to yourself, “I’m not ready for video advertising.” And that’s okay. You may be right. But don’t let that hold you back when it comes time for you to take the plunge: because video advertising will always be ready for you.

The dilemma facing you, and millions of other web professionals, it that the complexity surround the technology can seem insurmountable. But it’s not. From both a marketing and technical standpoint, video advertising is like trying to take a still shot of a moving train. It comes across to you as a blur. Just trying to understand it can be challenging.

Yes, video advertising is a fast-moving technology, but it’s also a fast-moving opportunity. But, it is a technology that can be mastered. How easy or how difficult is up to you.

Click on the link below to read the complete article in PDF format.

Video Advertising – Is It Right For You – GUERRILLA REVIEW.pdf