Get Engaged to Make the Sale

By Ernest O’Dell

Ordinary salespeople make cold calls. Smart salespeople make 15-minute speeches to seminars, conferences and business network groups during breakfast or lunch and collect 50 or more leads. Think about it…

What is the dumbest question you’ve ever heard in sales?

What will it take to get your business?” This is sales stupidity. It’s usually asked at the end of the sales presentation; and no matter how intelligent you looked at the beginning, all that is thrown out the window when you make that mistake.

You should know what it takes to get their business. Salespeople never cease to amaze me when it comes to losing a sale. Let’s talk about “intelligent engagement”. It’s a sales process. It’s simple, it’s effective, it’s applicable to any sales situation and, most importantly, it’s transferable.

Click the link below to read the rest of the article…

Get Engaged to Make the Sale – GUERRILLA REVIEW.pdf

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